Reviewed · SURF LESSONS
South Maui: Semi-Private Surf Lesson
The best part of this Kihei lesson is the private instructor for your own party. You begin with 10 to 15 minutes on land, learning the basic stance and ocean safety, then spend most of the two hours in the water practicing with direct help. I like the family-friendly setup and the chance to adjust the teaching to your group’s ability. The catch is that you need at least two people to book, and the party-size information says up to 12 while the small-group note lists a limit of six, so confirm the exact arrangement when booking.
I also like that the price includes a surf shirt, surf shoes, a hat, and a certificate, which keeps the first lesson simple. Instructors Noah and Benjamin are specifically praised for helping beginners stand up within the first few tries. Still, $110 per person is a serious price for a two-hour activity, especially since you must bring your own swimsuit, towel, and sunscreen.
Key points to know before you book

- Most of the lesson is in the water: Only 10 to 15 minutes are spent on land, leaving the bulk of the two-hour session for practice.
- Your group gets its own instructor: The semi-private format works well for couples, families, and friends who want more attention than a standard group class.
- Beginner progress comes quickly: Instructor Benjamin is praised for getting students surfing within the first few attempts and then teaching basic techniques for independent practice.
- Kihei meeting point is easy to find: The surf school is across from Kalama Park, on Kihei Road at Auhana Road, beside HiTec Surf Shop.
- The price covers useful gear: A surf shirt, surf shoes, hat, certificate, and lesson are included, but not a swimsuit, towel, or sunscreen.
- Check the group limit carefully: The activity is described as suitable for parties of 2 to 12, while the small-group information says up to six participants.
Why this Kihei lesson works well for first-time surfers

Surfing can look simple from the beach. Stand on the board, catch a wave, and glide. The first try usually proves otherwise. Your feet, balance, timing, and sense of direction all have to cooperate at once.
This lesson gives you a practical introduction without committing you to a full day. The two-hour format is long enough to explain the basics, get into the water, and allow repeated attempts. It is also short enough to fit into a busy South Maui schedule.
The semi-private setup matters most if your party has mixed confidence levels. A couple might have one person eager to surf and another who is simply curious. A family might include children and adults who need different kinds of help. Instead of following one fixed pace, the instructor can adapt the teaching to the group’s ability.
That extra attention is the main reason to choose this over a larger group class. You are not just receiving a standard safety talk and being sent toward the waves. Your instructor can watch your stance, correct your position, and give you another try with the advice still fresh.
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Meeting at the surf school across from Kalama Park

The lesson begins at the surf school in Kihei, across from Kalama Park on Kihei Road. It is at the corner of Auhana Road and Kihei Road, next to HiTec Surf Shop.
The directions are straightforward. If you are coming from South Kihei or Wailea on South Kihei Road, turn right onto Auhana Road. If you are coming from North Kihei, turn left onto Auhana Road.
This is a useful meeting point because you do not need to arrange a separate beach pickup or find your instructor somewhere along the shoreline. The activity also finishes back at the same meeting point, which makes planning the rest of your day easier.
Give yourself enough time to arrive without rushing. Surf lessons are more enjoyable when you are not trying to locate the shop at the last minute, especially if you need to change or organize your belongings before getting started.
The 10 to 15 minute land lesson

Before you enter the water, your instructor covers the basics on land. This portion lasts about 10 to 15 minutes, so it is brief but important.
You learn the foundation of surfing and receive an introduction to ocean safety. That safety discussion is not filler. For a first-time surfer, knowing how to handle the board and move safely in the water can make the lesson calmer and more productive.
The land lesson also gives you a chance to understand the movements before you try them in the ocean. Surfing requires quick decisions, and a short explanation on land means you can focus more on balance once you are in the water.
I appreciate that the activity does not spend half the session on a long classroom talk. The instruction is kept focused, then you move to the part most people came for: practicing on the water.
Water time with a private instructor

After the land lesson, the rest of the session takes place in the water. Your instructor guides your party through the first attempts and adjusts the teaching based on how each person is doing.
For a beginner, the first goal is simply to manage the basic movement and get comfortable on the board. Once you make progress, the instructor can begin explaining technique and how to continue surfing on your own. Benjamin, one of the named instructors, is praised for getting students up and surfing within the first couple of tries, then moving on to the fundamentals of independent surfing.
That makes this more than a quick photo opportunity. You are not only trying to stand once. You are also learning the early habits that can help you make sense of the sport after the lesson ends.
The experience may be especially rewarding for someone who is unsure about surfing. One couple booked the lesson mainly for a husband who had wanted to try it, while the other partner expected to enjoy it less. The lesson changed that expectation, and they returned the next day to rent boards and go out again. That is a useful clue about the activity’s appeal: you do not need to arrive as a committed surfer to have a good time.
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Why semi-private beats a large group for some families

The central benefit of semi-private instruction is attention. A large class may be less expensive, but the instructor must divide time among more people. Here, your party receives its own instructor, so the lesson can respond to your pace.
That is helpful for couples. One person may stand quickly while the other needs more practice with balance or positioning. The instructor can work with both without forcing the stronger student to wait through a standard group sequence.
It also suits families with children. The activity is specifically described as a good choice for kids, and the private format lets the instructor adjust explanations and practice according to the group’s ability. You should still confirm the precise age requirements if you are booking for young children, since no minimum age is provided here.
Friends can also make good use of the format. You can share the excitement of the first successful ride, while still receiving direct instruction instead of simply watching another group learn.
There is one point to clarify before paying. The experience is described as accommodating 2 to 12 students from your party, yet the activity details identify it as a small group limited to six participants. If your party has more than six people, ask the provider how the booking will be arranged.
What the $110 price includes
At $110 per person, this is not the cheapest short activity in Maui. The price makes more sense if you value private attention and do not already have surf equipment.
Included are the surf lesson, the 10 to 15 minute land instruction, a surf shirt, surf shoes, a certificate, and a hat. Having the shirt and shoes supplied removes some of the usual uncertainty for a first lesson. You do not need to research what equipment to rent before arriving.
The value is strongest for a couple or small family that wants a guided introduction rather than an open-ended rental. A rental gives you a board, but not the same focused help with stance, safety, and technique. If your main goal is to try surfing with a qualified instructor and make the most of a short session, the added cost can be reasonable.
You must bring a bathing suit, towel, and sunscreen. Those omissions are normal for an activity of this type, but they are easy to overlook when the equipment list sounds nearly complete. Pack them before leaving your accommodation.
The certificate and hat are pleasant extras, though the real value is the instruction. I would not book this mainly for the souvenirs. Book it for the private teaching and the chance to learn the basics in the water.
How the timing fits into a South Maui day

The activity lasts two hours, but starting times vary. You need to check availability for the schedule that works during your visit.
Because the lesson begins and ends at the surf school, it is easy to pair with other plans in Kihei. You should avoid scheduling something that requires an immediate change of clothes or a tight transfer afterward. Surfing is physical, and the lesson may leave you wanting a little time to dry off and reset.
The two-hour length also makes this a manageable choice for a first attempt. You receive enough water time to improve, but you are not committing an entire day to an activity you have never tried.
What to bring and what not to forget
Bring your own bathing suit, towel, and sunscreen. These are not included.
I would apply sunscreen before arriving and bring more for later, since the lesson includes time outside and in the water. A towel is especially important because the activity ends back at the meeting point, not necessarily at your accommodation.
Wear something suitable for a water activity and keep your arrival simple. The provider supplies a surf shirt and surf shoes, so you do not need to buy or rent those items separately for the lesson.
The activity is conducted in English. If everyone in your group is comfortable receiving instructions in English, that should keep the lesson moving smoothly.
Who should book this experience
This is a strong fit for couples who want a shared activity with individual instruction. It also suits families and friends who want to learn together rather than join a large class.
Beginners are the clearest audience. The lesson starts with basic surfing and ocean safety, and the teaching can be adapted to your party’s skill level. Repeat surfers may also find value in the private format, particularly if they want to work on technique, though the available information focuses mainly on first-time instruction.
I would choose this for someone who has always wanted to try surfing but does not want to figure it out alone. The named instructors Noah and Benjamin are associated with friendly, clear teaching, and Benjamin is noted for helping beginners stand quickly.
You may want to choose another option if your party has only one person, since at least two people are required. You should also check the group limit if more than six people plan to participate.
Cancellation and booking flexibility
You can cancel up to 24 hours in advance for a full refund. That is useful in Maui, where weather and changing plans can affect an activity schedule.
The reserve-now-and-pay-later option also lets you hold a place without paying immediately. Read the final booking terms carefully, especially if your group size is unusual or if you are trying to arrange a party larger than six people.
Should you book the South Maui semi-private surf lesson?
I would book this if you are traveling as a couple, family, or small group and want a first surf lesson with focused instruction. The two-hour format is sensible, equipment is partly supplied, and the experience gives you real water time instead of a long classroom session.
The $110 price is easier to justify when you count the private instructor, surf shirt, shoes, hat, and certificate. It is less appealing if you already know how to surf and only need a board rental.
Before confirming, check the available start time and clarify the participant limit. Bring your swimsuit, towel, and sunscreen, then arrive ready to spend most of the lesson in the water. If you want a friendly introduction with a good chance of standing up within the session, this is one of the more practical ways to try surfing in South Maui.
FAQ
How long is the semi-private surf lesson?
The lesson lasts two hours. The first 10 to 15 minutes are spent on land covering basic surfing and ocean safety, with the remainder of the lesson in the water.
Where does the lesson meet?
You meet at the surf school in Kihei, across from Kalama Park on Kihei Road. It is at the corner of Auhana Road and Kihei Road, next to HiTec Surf Shop.
Where does the activity end?
The activity ends back at the surf school meeting point.
How many people are needed to book?
At least two people are required to book a semi-private lesson.
How many participants can join?
The experience is described as accommodating 2 to 12 students from your party. The small-group information also lists a limit of six participants, so confirm the exact limit for your booking.
Is a private instructor included?
Yes. Your party receives a private instructor for the semi-private lesson.
What equipment is included?
The lesson includes a surf shirt and surf shoes. A hat and surf certificate are also included.
What should I bring?
Bring your own bathing suit, towel, and sunscreen. These items are not included.
Can I cancel for a refund?
Yes. You can cancel up to 24 hours in advance for a full refund.
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